Ten-year collaboration between Wind and Il Prisma oriented to increase its retail network, supporting the brand to become the innovative leader in the Italian market through Wind Flagship store, Wind Digital Home & Life, Wind Business and much more.
The values of Wind such as clarity, transparency and simplicity have evolved over the years, increasingly customer proximity.
Since 2004, Wind has faced new challenges within the evolution of the telecommunication industry, which led the brand to strengthen its presence in the territory by innovating its stores.
We accompanied Wind during all the stages of its retail network evolution, by helping the brand integrating physical and digital solutions.
The joint venture together with Wind started with the first franchising concept, aimed to enhance the brand communication and its identity through the store. Following the technological evolution, Wind launched a new flagship store concept, which became the point of reference of cutting-edge innovation. With the latest concept of Digital Home & Life, Wind became the first innovative frontier providing smart digital life solutions.
Over a long period of collaboration with Wind, Il Prisma shared, imagined and supported the brand to become the innovative leader in the Italian market.